London Metropolitan University

MSc International Events, Leisure & Tourism Management

MSc International Events, Leisure & Tourism Management

Develop the management skills to lead in events, leisure, tourism and the wider creative industries.

Standard Course Fee £8000
Special Discount for Turkish Airline Group employees £6300

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Aviation professionals in a strategic corporate planning meeting

Programme Overview

This programme builds strong academic and professional skills for leadership in events, leisure, tourism and the creative industries. It combines general and sector-specific management knowledge, so you can progress to senior roles in your field while developing the broader skills needed to succeed in general management.

Key Modules

Explore a curriculum carefully calibrated for modern global leaders. These strategic modules ensure a profound academic foundation alongside practical consultancy skills required in aviation governance.

1. Marketing Management for Events, Leisure and Tourism

Explores marketing management issues specific to events, leisure, tourism, and creative industries. Covers essential marketing theories, frameworks, and a structured approach to identifying and solving marketing problems nationally and internationally.

Covers current issues, essential concepts, and structured approaches to project and quality management within the events, leisure, tourism, and creative industries sectors, applicable both in the UK and globally.

Provides an overview of key fundraising and Public Relations (PR) issues within events, leisure, tourism, and creative industries. Develops an informed, critical understanding of fundraising frameworks and contemporary theoretical and practical perspectives in PR at national and global levels.

Examines financial statements and how they capture a business’s value. Covers fundamental accounting and finance concepts, financial statement analysis, management accounting techniques for decision-making, and key sources of finance to determine appropriate financing strategies.

Examines the interconnected roles and responsibilities of managers and leaders in international, digitally enabled businesses, focusing on the leadership demands placed on modern professionals.

Focuses on the concept of e-commerce within aviation management and the ongoing impact of the digital age on the strategic activities, bookings, and online revenue models of airlines and airports.

Explores corporate social responsibility (CSR) and sustainability, examining how corporate entities conduct operations ethically, respond to social and environmental demands, and address the effects of globalization.

Provides an opportunity to work on real-world business challenges faced by organizations. Involves end-to-end research—from problem identification to solution-related recommendations—encouraging practical application of management competencies.

Ready to lead the future of aviation?

Join our world-class corporate flight and airport management programs designed for next-generation Aviation leaders. Empower your career with industry-approved expertise.

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